Engaging content that converts.
Create content that speaks to your prospects and grows your business
Having a website, LinkedIn page or newsletter is no longer enough. In a saturated digital environment, content must be designed to captivate, reassure and convert.
Yet 68% of SMEs say they don't have the time or skills to produce quality marketing content (Source: Content Marketing Institute, 2023). As a result, too many B2B companies struggle to find the right tone, the right format, or even the resources to produce regular, strategic content aligned with their business objectives.
At OPEN CRM Solutions, we believe that content is much more than a publication. It's a tool of conviction and differentiation, capable of opening up concrete business opportunities when used properly.
A B2B content strategy designed to convert
We'll work with you to design a customized content strategy tailored to your targets and business objectives.
Thanks to our mastery of B2B codes, we produce professional, engaging and SEO-optimized content to feed your channels: website, LinkedIn, newsletter, PDF brochures, etc.
Why entrust your content to OPEN CRM Solutions?
Creating content isn't just about publishing a few articles or posts: it's about conveying your expertise, enhancing your image and supporting your business objectives in a tangible way. That's what we do every day for our B2B customers.
The concrete benefits of the OCS communication plan
Attract qualified prospects with useful, visible content
Attract qualified prospects with useful, visible content
The right content brings in the right contacts. Our approach increases visibility on search engines and networks.
Establish your legitimacy with regular, professional production
Establish your legitimacy with regular, professional production
Regular, relevant and polished content positions your company as a benchmark in its sector.
Feed all your channels with adaptable and relevant content
Feed all your channels with adaptable and relevant content
We create multiple formats (posts, articles, sheets, emails) to feed your different channels efficiently.
Improve your natural referencing with every publication
Improve your natural referencing with every publication
Each piece of content is optimized for SEO to gradually improve your ranking on Google.
Measure the ROI of your actions with our monthly dashboards
Measure the ROI of your actions with our monthly dashboards
You can track performance transparently, and adjust your strategy with full knowledge of the facts.
B2B content creation
Receive our VTiger pre-project support datasheet and find out how to get off to a good start in your CRM transformation.
Inbound marketing: bring your customers to you
Content marketing is at the heart of inbound marketing strategy. Rather than going after prospects with intrusive messages, you naturally attract those who have a genuine interest in your offers. This approach is particularly effective in B2B, where trust and added value are major conversion levers.
- 68% of digital experiences start with a search engine (BrightEdge).
- Companies that regularly publish quality content generate 67% more leads than those that don't (Hubspot).
With OPEN CRM Solutions, you can transform your expertise into useful, readable, high-performance content.
